Have you ever surveyed your clients to find out their level of customer satisfaction with your product or service? Or maybe you are afraid to ask? If you were your own client, how would you feel about the treatment you received before and after the sale?
In this crowded, high-tech, and competitive global market, your business can not afford to produce anything less than excellent customer service.
Remember, every client or customer who decides to work with you has the opportunity to take their business elsewhere. For this reason, it is imperative that you take immense care of the people who choose to do business with you.
It is monumental for them to first gain trust in your service and then to gain confidence in your product as well. While it is one thing to win a client, it is even more important to retain them.
Here are Action Steps for excellent customer care:
- After the sale, follow up with a Thank You call and letter. Include a reasonable gift if applicable.
- Send a customer service survey via email or letter giving them opportunity to share their honest feedback.
- Keep in touch regularly throughout the year. This should be a combination of phone, email, and/or mail.
- Respond quickly to questions and problems by first validating their concern.
- Make them feel valued and appreciated with a warm greeting every time they call in or have contact with you or your team.
- Hire team members who have high customer service standards and values.
- Under promise and over deliver. This will ensure that less customers are left feeling dissatisfied with your product or service.
- Listen first- talk second. Ask key questions and respond appropriately.
- Accept responsibility when you make a mistake.
- Most of all, put yourself in their shoes and try to understand the situation from their perspective.
At the end of the day, you will never regret the time and energy you invested in your customers. Not only will they thank you, but you will thank yourself as well. The net result will be more repeat and referral business.
If you would like to up your service game and retain your current and new clients, Contact Us and schedule a Complimentary Session with one of Our Coaches. This will be time well spent…do it today!
