Now that you have your Client Relationship Management (CRM) system, what are you going to do next? If you are like most agents, probably nothing. However, if you want to take your business to the next level– you must implement this now!
Gone are the days when a new Real Estate Agent starts off their first week with a greeting and ‘Here’s the phone, you’re on your own.’ Fortunately the new normal in business today is to utilize technology to make business more productive and efficient. At the same time you have to utilize the technology to realize the results it can deliver! “What?” you ask.
What I am referring to is it is simply not enough to have a contact management /relationship system to be successful in real estate. You have to:
1- Know how to use it
2- Actually Use it
3- Incorporate it into your daily prospecting
4- Track your daily, weekly, monthly and annual goals along with
activities
5- Properly follow up with your past clients after the sale
You say, “No problem, my company gave us training on how to use the new CRM system they are now providing”. My question is what kind of follow up, implementation, and accountability do you have that will allow you to use the systems available to ensure you are running at peak performance? The majority who attend training retain at best 10% and implement 1%. The odds are not in your favor.
As a former corporate trainer, I advocate for training constantly. As a Sales Coach, I advocate for a more in-depth next level approach that one on one coaching provides. Coaching is training on steroids! Only coaching allows you to match your personality and skill set to the technology available that will enhance your production instead of busy work that yields no measurable results. When incorporating disciplines and accountability along with customizing to you; I can empower you to employ technology not for the sake of using it, but to help you increase your at bats and ultimately more sales. Utilizing your CRM to the fullest will help you get in front of more prospects, gain more referrals from your past clients and sphere of influence. You will manage your pipeline and eliminate the fear of business falling through the cracks.
You can give an Olympic runner better quality shoes, but the coach is needed to ensure success. Now that you have your contact management system, it is time to implement it into your business to see the ROI it can deliver. Having a coach gets you to where you want to go more quickly.
Contact Me today so I can further uncover how coaching can get you running at Peak Performance!
